Putting Media Psychology to Work In the Real World

RECENT PROJECTS

Dr. Rutledge consults on a variety of media projects using psychology to translate data into human behavior for powerful results.

  • Tracking Recovery to COVID-19 through language
  • Persona Development for entertainment audience segmentation
  • Response to Film Trailers: Audience insights that identify consumer beliefs, needs and goals to inform marketing strategies of entertainment properties
  • Achieving Presence in VR applications: Neurocognition for more effective immersive technology
  • Supporting US Anti-terrorist efforts: Disrupting political narratives in the social space
  • Mobile app design: Applying positive psychology for consumer engagement
  • Brand Archetypes: Shifting brand meaning, deepening archetypal messaging
  • Data strategies:  Research strategies to identify consumer profiles by genre

GET THE LATEST!


WANT TO KNOW MORE?

Send your questions using the contact page.


FOR THE PRESS:

Dr. Pamela Rutledge is available to reporters for comments on the psychological and social impact of media and technology on individuals, society, organizations and brands. pamelarutledge@gmail.com


AS SEEN IN



RECENTLY PUBLISHED

Transmedia Psychology: Creating Compelling and Immersive Experiences. In M. Freeman & R. R. Gambarato (Eds.), Routledge Companion to Transmedia Studies. London: Routledge.

Positive Media Psychology. In J. Van den Buick (Ed.), The International Encyclopedia of Media Psychology. New York: Wiley-Blackwell.

Pos Psych book

Exploring Positive Psychology: The Science of Happiness and Well-being, co-authored by Dr. Erik M. Gregory and Dr. Pamela Rutledge


Interview: Data Privacy Is an Illusion in Today’s Social Media World An Interview with Dr. Pamela Rutledge. [Podcast]

  Interview: The Positive Use of Screentime for Kids
  Dr. Pamela Rutledge joined Dr. Jess Shatkin, MD and Dr. Lori Evans PhD. Sirius XM81  

airtalk

Interview: The psychology of the #selfie
Dr. Pamela Rutledge joined host Larry Mantle

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Interview: Selfies: Narcissism, Insecurity or Self Expression?
Dr. Pamela Rutledge  joined hosts Michelle King Robson and Dr. Pamela Peeke, MD to talk Selfies.

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