I had 47 emails in my inbox this morning, not counting what Gmail and Mac Mail managed to filter out into spam, listservs, Google Alerts and ads. That’s pretty typical... read more →
We should expect all candidates to be investing heavily in social media . Why? Because social media isn’t just the NEW way to campaign; it’s THE way to campaign these... read more →
Every brand has a story--every brand, service, cause or idea was started because somebody, somewhere had a flame coming out of their you-know-whats that inspired them to do the work,... read more →
Obama was the classic Underdog archetype. Social media wasn’t his communications vehicle, it was part of his story. People ask if Hillary Clinton will have a social media advantage because Obama... read more →
Entrepreneur Alane Adams worries that kids don’t read enough. This, along with some nudging from her son, inspired her to put pen to paper and create the fantasy book series,... read more →