Parents worry about kids and social media. Snapchat is one of the most popular with kids and confusing for parents. Here are some of their questions. Kids are drawn to... read more →
Several elements contribute to an Influencer’s ability to persuade and engage. We've always had celebrity endorsers and fans who love them, but it was much more mediated. With influencers, the... read more →
Memes translate complex ideas into simple, easily digestible, emotionally evocative messages that draw on an existing cultural schema. Memes construct the narratives that frame events, as we see with the Ukraine... read more →
Along with exciting and positive ways of connecting, social media also exposes youth to new risks—like cyberbullying, sexting, misinformation, political polarization, inappropriate content, predators, mining of personal information, possible impact... read more →
Biotrackers combine sophisticated data-gathering technology with the long-standing drive for self-improvement. KEY POINTS Data only helps if translated into useful, actionable informationBiotrackers don't work for everyone but for most users,... read more →