May
03
Parents worry about kids and social media. Snapchat is one of the most popular with kids and confusing for parents. Here are some of their questions. Kids are drawn to apps where they can connect easily with friends without being spied on by parents.Social media apps are designed to be...
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Apr
07
Several elements contribute to an Influencer’s ability to persuade and engage. We've always had celebrity endorsers and fans who love them, but it was much more mediated. With influencers, the connection is more personal because on social media, the Influencer can look right into the camera and make virtual eye...
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Mar
31
Memes translate complex ideas into simple, easily digestible, emotionally evocative messages that draw on an existing cultural schema. Memes construct the narratives that frame events, as we see with the Ukraine Invasion and influence who is cast as the hero and villain, "like us," and "the other." KEY POINTS Social media's...
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Mar
30
Along with exciting and positive ways of connecting, social media also exposes youth to new risks—like cyberbullying, sexting, misinformation, political polarization, inappropriate content, predators, mining of personal information, possible impact on self-esteem, and more. Most parents are aware of these risks but are less knowledgeable about what they can do...
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Feb
21
Biotrackers combine sophisticated data-gathering technology with the long-standing drive for self-improvement. KEY POINTS Data only helps if translated into useful, actionable informationBiotrackers don't work for everyone but for most users, they improve accountability, motivation, and engagementTrackers are not one size fits all. Choosing the right approach to behavior change means...
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Dr. Pamela Rutledge is available to reporters for comments on the psychological and social impact of media and technology on individuals, society, organizations and brands.