The public feud between beauty Influencers Tati and James Charles shows the power of conflict in brand storytelling Influencers are increasingly making their mark and it’s no longer just the big-name celebrities. Brands are always looking for the type of influencers that can have real impact on the purchase intentions... read more →
May
25
May
25
Had a great time with an amazing panel of experts at Digital Hollywood talking about Clinical VR. Thanks to moderator Dr. Jerri Lynn Hogg, and panelists Dr. Skip Rizzo, Dorote Meyers-Lucci, Mary Poffenroth and Newman Lee.
May
02
Instagram has announced that it is going to experiment with hiding Likes on posts to everyone except the account owner. Their goal, according to Instagram head Adam Mosseri, is to get people focused more on connecting with those they care about and less time worrying about Likes. While the intention... read more →
Mar
11
We are awash in technophobia. Social technologies are currently taking the blame for a range of sins, from undermining democracy to destroying personal relationships. Can social media be problematic? Absolutely. But here’s the bottom line. It’s not going away. The solution isn’t to run for the hills. It’s for each... read more →
Nov
17
Instagram is a great place to get holiday ideas. It’s also a great place to go if you want to beat yourself up about the holidays you think you should have, but can never quite manage. If you find yourself dreading the holidays, even while you’re putting cranberries, mistletoe, felt,... read more →