Obama was the classic Underdog archetype. Social media wasn’t his communications vehicle, it was part of his story. People ask if Hillary Clinton will have a social media advantage because Obama... read more →
Obama stirred up a lot of attention with his BuzzFeed video Things Everybody Does but Doesn’t Talk About. Attention in the political world, by definition, means controversy. The BuzzFeed video shows Obama... read more →
The World Cup in Brazil was a great example of how something as simple as a selfite can bring so many people together. The fact that both Rihanna and German... read more →
A new app makes headlines every week as teens migrate to the next new thing, and in the way of teens, do things that horrify their parents. These are teen... read more →
Binge viewing is when you control what you watch and when you watch it The problem with binge viewing is that it isn’t really a problem. It represents another shift... read more →
Dr. Pamela Rutledge is available to reporters for comments on the psychological and social impact of media and technology on individuals, society, organizations and brands.