Stories are powerful things. The International OCD Foundation is putting transmedia storytelling to work in its new campaign to raise awareness and overcome stereotypes about Obsessive Compulsive Disorder (OCD) called... read more →
From http://www.hispanicmpr.com/: Description: A podcast interview with Bonnie Buckner and Pamela Rutledge A Think Lab co-founders is available in the Podcast Section of Hispanic Marketing & Public Relations, HispanicMPR.com. They... read more →
Pam Rutledge and Bonnie Buckner joined host Wayne Hurlbert on BlogTalkRadio's Blog Business World to talk about transmedia storytelling, the psychological power of storytelling for marketing and advocacy and to... read more →
The Bronx Zoo misplaced an Egyptian cobra. (Don’t you hate it when that happens?) I read about it in the LA Times. This isn’t the first errant zoo animal, so... read more →
Twitter’s Authenticity and Immediacy are turning Charlie Sheen into (even more of) a Media Sensation. Twitter is just like sitting courtside. While plenty of people have thrown in their two... read more →