Every day you wake up to a flow of information. Your alarm clock sounds and you check your... read more →
Pam Rutledge and Bonnie Buckner joined host Wayne Hurlbert on BlogTalkRadio's Blog Business World to talk about transmedia storytelling, the psychological power of storytelling for marketing and advocacy and to... read more →
For several years now, I've had the dubious distinction of trying to explain to people what it means to be a media psychologist. The trick is to get the definition... read more →
At the center of every successful social media and transmedia marketing or advocacy campaign is a story that reflects universal values and aspirations. A story is the most effective way... read more →
A story is the center of every successful social media marketing campaign. Effective campaigns are not about the tools. They are about substance. Stories provide an authentic human experience that... read more →
Dr. Pamela Rutledge is available to reporters for comments on the psychological and social impact of media and technology on individuals, society, organizations and brands.